Cash flow measures how much money a company receives for the amount it spends. This means that if the company is accumulating money and not spending it, the company has positive cash flow. Conversely, if money is not being accumulated and more money is being spent, the cash flow is negative.

How do you improve the cash flow of a new business? Our accounting and tax experts cover the subject for you in this article.

Understand your new business situation

Cash flow is a crucial aspect of your new business and its success. You need to have a comprehensive plan of all the factors that influence your cash flow.

This plan should include sales volume, customer payment terms and all your business expenses. This will give you a good overview of your cash flow and expenses. An accounting software solution can be used for this purpose.

Adjust to changes in your cash flow

Your cash flow projections are subject to change on an ongoing basis. This is why you should always be adaptable.

For example, you need to keep your accounting records up to date and report cash flow on a regular basis to prevent potential changes. You may want to hire a firm that offers accounting services to help you with this.

Identify elements that could affect your cash flow

Every company naturally has its own costs. However, there are strategies you can implement to maintain control over your expenses.

Reviewing your expenses and the terms and conditions you have with your suppliers is an important step in finding ways to reduce your costs. For example, you can ask for discounts for early payments or interest-free payment terms. Negotiating with your suppliers will help you improve the cash flow of your new business.

Avoid wasteful spending: a key to improving your cash flow

Avoid spending excessively to improve the cash flow of your new business. This means not buying unnecessary hardware or software that may be attractive but does not benefit your business.

Improving the cash flow of your new business starts with good planning!

In short, you can improve the cash flow of your new business by following these tips. However, there are many other ways to maintain your cash flow. The important thing is to plan ahead and anticipate potential changes so you don't get caught off guard.

If you would like some help with your accounting, we invite you to contact us. At T2inc, our team uses its expertise to offer accounting services that meet the needs of Quebec entrepreneurs.

Frédéric Roy-Gobeil


As President of T2inc.ca and an entrepreneur at heart, I have founded many start-ups such as delve Labs and T2inc.ca. A former tax specialist at Ernst & Young, I am also a member of the Ordre des comptables professionnels agréés CPA and have a master's degree in taxation from the Université de Sherbrooke. With a passion for the world of entrepreneurship and the growth mindset, I have authored numerous articles and videos on the industry and the business world, as well as on accounting, taxation, financial statements and financial independence.

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